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Case Study – Fentrade Ltd

Henry Howard Finance (HHF) has helped start-up window manufacturer Fentrade Limited invest in cutting edge machinery to expand its burgeoning business.

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With ambitious plans for growth and distribution throughout the UK, the company knew that it had to start with the right machinery in place. This is where Henry Howard Finance were able to support the business to grow.

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Established in August 2018, Fentrade Ltd manufactures aluminium windows, bifold doors and commercial entrance systems for businesses. As a new company, they knew that being able to provide high volume, top quality products would be absolutely key to their growth. But Managing Director Chris Reeks, knew that they needed the right machinery in place to achieve this – so he came to Henry Howard Finance for some information on the best way to purchase the required machinery.

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Chris explained: “As a start-up business, we were concerned that we wouldn’t be able to get funding but the team at Henry Howard Finance were great in explaining the different finance options available to us. The information was always honest and practical and really supported us through the decision making process.”

Matt Jones, Head of Asset Finance at Henry Howard Finance, said: “This is an example of the flexibility that Henry Howard Finance is able to provide its customers. We can work with your business to meet your funding requirements.

“At Henry Howard Finance we are hugely proud of our commitment to build long-term partnerships with our customers by looking at a company’s future earning potential, and not just past performance, especially with
start-ups such as Fentrade.”

“We also know that gaining a leading edge in any industry can often come down to the quality of product and the ability to deliver on time – so we are thrilled that we have helped Fentrade to invest in the right machinery and establish itself in the market and thrive.”